Privacy Policy

We are HBC Motorcycles Ltd, company number 3968262 and whose registered office is at 2A Triumph Road, Nottingham, Nottinghamshire NG72GA ('we', 'us' or 'our'). We take the privacy of our customers very seriously. We ask that you read this Privacy Policy ('the Policy') carefully as it contains important information about how we will use your personal data.

For the purposes of the Data Protection Act ('DPA'), we are the 'Data Controller' (i.e. the company who is responsible for, and controls the processing of, your personal data).

This Policy was last updated in 20/08/2018 in line with the General Data Protection Regulation (GDPR) reform that took effect from May 2018. The reform sets out more rights for individuals and greater transparency in how personal data is processed by Data Controllers, such as consent, distribution, marketing and deletion. As we are a credit intermediary, we undertake a number of financial tasks that relate to consumer credit. Our firm's lawful basis for processing your personal data is done so under a Legitimate Interest - Article 6(1)(f) – "the processing is necessary for your legitimate interests or the legitimate interests of a third party unless there is a good reason to protect the individual's personal data which overrides those legitimate interests."

Personal data we may collect

We will obtain personal data about you (including your name, address, date of birth, contact information, interests, payment details, financial information and opinions) and those whose personal data you have with express authority disclosed to us ('others') whenever you complete an online or paper form, make a telephone enquiry with us, or visit our showroom to receive our services. If you submit an online enquiry you will be required to agree to the terms of this Policy which include permitting us to contact you for the purposes of the finance related enquiry via the contact means of which you provide us with the details of. i.e. email address, telephone number, etc.

For example, we will obtain personal data when you (e.g. contact us for any reason, or purchase services). In certain circumstances, we may hold sensitive personal data if you provide us with such information if you feel that it is relevant for the purpose of your enquiry, but we will not ask for such information. Any sensitive personal data obtained and recorded will only be done so with your explicit consent.

How we use personal data

We will use the personal data you disclose to us for the purposes described in Our Terms. These purposes include:

  • to assist us in processing your enquiries and obtaining the services which you require;
  • to help us identify you and any accounts that you hold with us;
  • undertaking credit checks;
  • administration;
  • research, statistical analysis and behavioural analysis;
  • customer profiling and analysing your preferences;
  • marketing (providing you have opted-in) [for further information see 'Marketing and opting-in' below];
  • fraud prevention and detection;
  • billing and order fulfilment;
  • customising our website and its content to your particular preferences;
  • to notify you of any changes to our website or to our services which may affect you;
  • security vetting; and
  • Improving our services.

Marketing and opting-in

We may share your personal data with organisations as set out in the 'Disclosure of personal data' section below. If you have opted-in to receive our marketing material, we will ensure that it is to your requirements and granular. We or they may contact you or others (unless you have asked us or them not to do so) by mail, telephone, text message, email, (each contact method requires its own consent via an opt-in selection) The nature of these marketing communications relate to information on products, services, promotions and special offers which we believe may be of interest to you or others. If you or others would prefer not to receive any further direct marketing communications from us or our business partners, it is possible to opt out at any time. See further 'Your rights' below.

Disclosure of personal data

We may disclose personal data which you provide to us to:

  • Our agents and service providers (e.g. providers of web hosting, maintenance services or potential funders);
  • Law enforcement agencies in connection with any investigation to help prevent unlawful activity;
  • Our business partners in accordance with the 'Marketing and opting out' section above, specifically being:
    • our group companies (as defined in the Companies Act 2006);
    • finance companies with whom we deal for the purposes of providing our services to you  and;
    • other third parties with whom we deal with in the course of providing our services to you; and
  • Any regulators within whose jurisdiction we operate within from time to time.

Please be aware that we will not sell or otherwise disclose any personal data provided to us to any other party.

Keeping data secure

We currently safeguard personal data by storing it on a Computer System protected by password and shall ensure that from time to time we use no lesser technical and organisational measures to safeguard personal data which is disclosed to us. Whilst we will use all reasonable efforts to safeguard such personal data, you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data which are transferred from you or to you via the internet.

Monitoring

We may monitor and record communications with you (such as telephone conversations and emails) for the purpose of quality assurance, training, fraud prevention or compliance purposes.

Information about other individuals

If you give us information about others, you confirm that the other third party person has appointed you to act on his/her behalf. This is also relevant where others are concerned if you indeed ask another person to act on your behalf as a third party.

Under the third party authorisation, the other person can:

  • Give consent on his/her behalf to the processing of his or her personal data for the purposes and reasons set out in this Policy; and
  • Receive on his/her behalf any data protection notices.

Such authorisation will remain in place until this has been revoked, either by verbal or written communication.

Use of Google Analytics Advertising

We use Google Analytics Advertising Features ('GAAF') through our website, which means that certain information about the traffic on our website is collected. In light of using GAAF, We will not facilitate the merging of personally-identifiable information with non-personally identifiable information collected through GAAF unless we receive your express consent to that merger.

Furthermore, We are hereby notifying You that:

  • The specific GAAF feature(s) which we have implemented are:
    • Remarketing with Google Analytics
    • Google Display Network Impression Reporting
    • Google Analytics Demographics and Interest Reporting
  • We use first-party cookies (such as GAAF cookies) or other first-party identifiers, and third-party cookies (such as advertising cookies) or other third-party identifiers together and that this is done in the ways detailed under the sub-heading 'Use of First & Third Party Cookies and Identifiers' below; and
  • You can opt-out of the GAAF you use, including through Ads Settings, Ad Settings for mobile apps, or any other available means such as the Google Analytics currently available opt-outs accessible via tools.google.com/dlpage/gaoptout.

Use of First & Third Party Cookies and Identifiers

Cookies

This website only uses cookies to help us make the experience on the site better. Cookies are small files which are sent back and forth with web pages which can be used to identify that you have previously visited a site, or to store small bits of information locally with you. If you want to know more about what cookies are and how to control them, AboutCookies.org is a great resource, or read on to see what we use cookies for: 

Cookie

Name

Purpose

More info

Google Analytics

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We make use of a tool from Google called Google analytics which tells us about the way people are using this website. It uses cookies to detect that someone has been to the site before, so that we can see how often people return to the site, how long they stay, and where on this website they tend to go. We use this to try to work out what kind of experience they're having on the site, so we can make it better. Google Analytics sets cookies to help us accurately estimate the number of people visiting this website, and let us see how they're moving around the site. We use this when we make decisions on the type of content we create and how we structure the site. .

Click here for an overview of privacy at Google

For more information about Google Analytics and the cookies it sets, please take a look at this breakdown of their cookies.

Session Cookies

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Session cookies only last for the duration of a user's visit to a website. Session cookies help improve the functionality of website by passing information on from one page to another. For example, if you log in to our website, session cookies are used to keep you logged in. This cookie is deleted when you close your browser.

Visit the PHP website

AddThis Cookie

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AddThis is used to give visitors the option to recommend our website content on social networks such as Facebook and Twitter. You will see icons on the top and bottom of each of our web pages.

AddThis privacy policy

Where can I find more information about cookies, and how do I turn cookies off or delete cookies?

Find out more about cookies including how to disable/enable and delete them at the following website www.aboutcookies.org.

You can block most cookies (except for Flash cookies) by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our sites, or you may experience reduced functionality when accessing certain services. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies as soon you visit our website.

You can opt-out of receiving cookies from a range of ad servers (including, among others, Doubleclick, Videology, AudienceScience, Flashtalking and Microsoft) by visiting www.youronlinechoices.com and following the instructions provided.

Generally you can't delete Flash cookies (also known as local shared objects) with browser controls, but Adobe's website at www.adobe.com provides information on how to delete or disable Flash cookies. Click here for details. Please note that if you disable Flash cookies, you will not be able to play content on the ITV Player.

If you want to delete cookies from the browser on your mobile phone, you will need to refer to your handset manual.

 

Your rights

You have the right to request access to your personal data which we process. This formal request is made under the DPA and is referred to as a Subject Access Request. If you wish to exercise this right and make a Subject Access Request, you should;

  • Put your request in writing; either by Email or by letter.
  • Include proof of your identity and address (e.g. a copy of your driving licence or passport, and a recent utility or credit card bill);
  • Specify the personal data you want access to, including any account or reference numbers where applicable.

You have the right to require us to correct any inaccuracies in your data free of charge. If you wish to exercise this right, you should:

  • Either speak to us via telephone or put your request in writing;
  • Provide us with enough information to identify you (e.g. account/order number, username, registration details); and
  • Specify the information that is incorrect and what it should be replaced with.

You also have the right to ask us to stop processing your personal data for direct marketing purposes. If you wish to exercise this right you should:

  • put your request in writing (an email sent to hbcmcs@talktalkbusiness.net with a header that says 'unsubscribe' is acceptable);
  • provide us with enough information to identify you (e.g. account/order number, username, registration details);
  • if your objection is not to direct marketing in general, but to direct marketing by a particular channel (e.g. email or telephone) please specify the channel you are objecting to.

Data Retention

We will only process your personal data providing you have given your consent for us to do so. Under the provisions of the DPA, our firm's lawful basis for processing personal data is based on a Legitimate Interest.
The legitimate interest relates to a legal requirement for the firm to hold your personal data and financial information on record for up to a total of six years. This six year period satisfies the requirement of our regulator, The Financial Conduct Authority and is also in line with other financial industry retention periods.

International Transfers

In the normal course of business there may be a need for HBC Motorcycles Ltd or any other firm associated to the business, usually when processing an application for credit, personal data would have to be transferred outside of the European Economic Area (EEA) where those countries do not typically have the same protections and safeguards in place for the protection of personal data to those countries within the EEA.

HBC Motorcycles Ltd deal with a number of large, international corporations where data is likely to be transferred in this way. Assurances and processes will always be put in place and considered before any international transfer to a non-EEA country is undertaken to ensure the protection and security of the personal data.

Our contact details

We welcome your feedback and questions. If You wish to contact us, please send an email to hbcmcs@talktalkbusiness.net or you can write to us at 2a Triumph Road, Nottingham, Nottinghamshire NG7 2GA or call us on 01158 370042. We may change this Policy from time to time. You should check this policy occasionally to ensure you are aware of the most recent version which will apply each time you deal with us.